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About the REVISED upcoming Seminars

Now forming 2007 SeminarsPlease contact us if you are interested in upcoming seminars.
Call us at 1-800-444-6141, or email us at Sellingretail@aol.com to receive your Seminar Registration Form. Read on to see what the revised seminar has in store!
A Memo From John F. Lawhon:
"If you get all the facts, your judgement can be right.
If you don't get all the facts, it can't be right." -Bernard Baruch
Why attend the seminar? The seminar workbook is so comprehensive, you will find you rarely even have to make a note. Since the first Selling Retail™ Retail Management & Sales Education Seminar and Workshop© in 1986, my research and writing has continued. Consequently, its subject matter has been updated and expanded many times.
The vital information of rules, policies and procedures for the employee's handbook makes the seminar not only worth the time and cost, but essential in today's litigious world. The handbook has been updated regularly as changes in federal and state laws dictated. This copyrighted material isn't available in it entirety from any other management seminar and workshop source.
There is an even more important reason that someone from your company should attend the next SRI™ Retail Management & Sales Education Seminar & Workshop©. Over 25 years ago, I set out to achieve just one goal and everything I have done since has been done in an effort to achieve that goal: Fully define the job of the retail salesperson. Of course, it is impossible to fully define the job of hiring, training and managing of salespeople without fully defining (and describing the exact nature) of the manager's job. I have achieved both of these goals. I am satisfied that the next SRI™ Seminar and Workshop will fully define every element of the operation of a retail furniture company systematically. (To the same extent, for example, that the McDonald's® franchise has defined the hiring, training and managing of its field.) Much of the credit for the breakthrough goes to the thousands of people and companies that I have been privileged to know and work with – one of which you will be introduced to at the seminar – an associate who has tested each component and proved it profitable beyond even my wildest dreams.
For the first time, this seminar will:- Fully define the job of the retail furniture salesperson in it entirety with a word-for-word presentation. What they must do, how they must do it routinely; and why they must do it – with a plan that when followed, will soon have them doing it habitually. What they must know; why they must know it – with a simple plan, that when followed, actually causes them to be gaining the essential information so easily that they don't realize it is working until they look back and see that it is happening.
- Present nine directives for managements. Using a Powerpoint® presentation word-for-word, you will see and hear the job of the retail manager – hiring, training and managing retail furniture salespeople fully defined — in less than thirty minutes!
Your job of managing is now crystal clear, capsuled, and easy to implement.
I have now spent 25 years literally seven days a week doing the research and writing needed to achieve this goal. And it will take just one morning session of the three-day seminar to present it in its entirety!
When you couple the two products – the SRI Ultimate Agenda™ and Management Missives™ – that fully define the job of the salesperson and manager – with the updated seminar, you have every element you need to operate retail furniture showrooms, both large and small, as systematically as a McDonald's® franchise. That is guaranteed – on one condition (which is the same condition required by McDonald's®) that the disciplines are maintained consistently (as inconsistency is against the law.) This has simplified every element of learning and skills for the salespeople to a level never before imagined to be possible. We can't stress this point enough.
Here is the greatest reward: The disciplines required do not punish or humiliate, but educate and motivate – and that is another fact.
Someone from your company should be in this seminar. Those attending this seminar will have a real headstart and those who don't will have a hard time catching up.
If you wish to question me personally, fax 1-800-888-6141, stating a couple of times when it would be most convenient for me to call you and I will do just that.
Hope to see you soon.
John F. Lawhon
Call 1-800-444-6141 now for your registration form! Or contact us at sellingretail@aol.com and provide either your mailing address or fax number, so that an SRI™ associate will be able to provide you with one.
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World's Leading Authority "John F. Lawhon must now be considered the world's leading authority on selling." entrepreneur
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